Digital Marketing Guides
One of the biggest challenges marketing teams face is getting everyone on the same page. Small but mighty in-house marketers waste significant time perusing the internet, asking their colleagues, or going rogue instead of following thoroughly researched digital marketing best practices across core channels. Even we got tired of looking for up-to-date, channel-specific marketing resources – so we started making them ourselves.
Put your marketing team in a position to succeed with the resources they need.
Empower Your Team with Branded Digital Marketing Resources
Take the guesswork out of getting things done with a completely customized guide tailored to your brand, industry, and unique needs. Every guide is redesigned to deliver the latest industry trends, statistics, and best practices, all wrapped with your logo, brand colors, voice and tone.
These guides streamline and standardize your team’s best practices by doing the research before they need it, giving them a playbook for any channel, including:
- Content Marketing Guide
- Email Marketing Guide
- Google Analytics 4 Guide
- Google Business Profile Guide
- Google Tag Manager Guide
- Local Marketing Guide
- Market Research Guide
- Social Media Marketing Guide
- Writing for SEO Guide
What’s In the Guide?
Each guide includes updated industry research, statistics, and channel or platform-specific best practices. We update images throughout the document to reflect your website, email templates, social media accounts, or relevant assets to provide real-world examples and recommendations. Each guide varies by topic, but you’ll find a hefty helping of:
- Industry statistics
- Best practice recommendations
- How-to instructions for basic operations
- Explanations of industry or platform terminology
- And more
Who’s It For?
We adjust each guide to suit your audience, curating the most relevant information and recommendations for end users. We’ve designed and written guides for folks across organizational structures, including:
- Brand managers
- Franchisees
- Marketing managers
- Social media managers
- Marketing associates
- New hires